Interviewing Invisible Children’s CEO After ‘Kony 2012′ Film Goes ViralMar 9th, 2012 | By AJ Anderson | Category: Popular News
Make Joseph Kony famous. That is the goal of a 30-minute video produced by the nonprofit organization Invisible Children. The video, released just two weeks ago, has already received more than 38 million views and counting between Vimeo and YouTube. The documentary follows filmmaker Jason Russell in his pursuit to end the conflict in Uganda by capturing Joseph Kony, the leader of the rebel group the Lord’s Resistance Army, his personal army of kidnapped children.
Invisible Children says that Kony has gone unnoticed for his crimes against humanity because the American government does not see him as a direct threat to American foreign policy or interests. Invisible Children feels the injustice against the children has gone on for far too long, and the group wants to put a stop to it.
The organization decided to raise Kony’s international profile so American politicians would take notice. The goal is to make Joseph Kony famous through making the documentary and having everyone possible, primarily college students, share the story of the tragedies. Using social media, word of mouth, posters and awareness rallies, Invisible Children has aimed to have Kony captured by the end of 2012 and to restore peace and prosperity to communities in Central Africa. [Read More...]